Disclaimer

Last updated: October 17, 2026

This disclaimer applies to northstarseo.co, our landing pages, and any content, audits, reports, proposals, tools, recommendations or other materials we share, on the site or elsewhere (together, the "site and materials"). The site is operated by That's No Moon LLC, doing business as NorthStar SEO ("NorthStar SEO", "we", "us", "our"). By using the site and materials, you agree to this disclaimer. If you don't agree, please don't use them.

1. General information only

The information on this site is for general information only. Nothing in the site and materials is legal, financial, tax, accounting, medical or regulatory compliance advice, including advice on advertising rules for regulated industries such as healthcare. You should get advice from a qualified professional before acting on anything that affects your business in those areas.

2. Accuracy and errors

We work to keep the site accurate and current, but we make no guarantees about its completeness, accuracy or timeliness. Search engines, AI platforms and advertising platforms change often, so some information may be out of date. If you spot an error, please let us know at info@northstarseo.co.

3. No guarantee of results

The results of SEO, AI search visibility, local search and Google Business Profile work, paid advertising and website work depend on many things outside our control, including:

How Google, Bing, ChatGPT, Perplexity, Gemini and other search and AI platforms rank, select and display results, which they change often and without notice
Platform policies, reviews, suspensions and outages, such as Google Business Profile suspensions or ad account restrictions
Your competitors, market, location, seasonality and wider economic conditions
Your website, offer, pricing, reviews and reputation, and how quickly and well you respond to enquiries
Whether, and how quickly, you implement our recommendations

Because of this, we do not guarantee any particular ranking or position, AI citation or mention, traffic, profile views, calls, leads, sales, revenue, return on ad spend or other outcome, or that any result will be achieved within a particular time or will last. As Google itself states, no one can guarantee a #1 ranking on Google.

Any performance-based fee, guarantee, refund, credit or waiver applies only if it is set out in a written agreement signed by us, and only on the terms of that agreement.

4. Case studies, testimonials and examples

Results described on this site, including case studies, testimonials and client examples, reflect past outcomes for specific clients in specific circumstances. They are not typical or average results and are not a guarantee of future results. Your results may differ significantly. Figures come from the client's analytics, Search Console, advertising or other reporting tools for the period shown and may be rounded. Some client details may be anonymised or summarised.

5. Audits, estimates and forecasts

Any audit, forecast, projection, keyword volume, traffic or lead estimate, or proposal we give you is our good-faith opinion based on the information available at the time. Data from third-party tools is approximate. These are not promises of any outcome.

6. Services are governed by a written agreement

Nothing on this site creates a client relationship or any obligation on us. We provide services only under a written proposal, agreement or statement of work. Prices, packages and offers shown on the site may change at any time and are not binding until agreed in writing. If anything on the site conflicts with a signed agreement, the agreement controls.

7. Your business and your compliance

You are responsible for your own business decisions, and for making sure your business, website, advertising and marketing comply with the laws and rules that apply to you, including industry and professional rules such as healthcare advertising, licensing board and privacy rules. Where we create or publish content or ads for you, you are responsible for reviewing and approving them.

8. Third-party links, platforms and trademarks

The site may link to third-party websites, tools and platforms for convenience. We don't control them and are not responsible for their content, availability or practices. NorthStar SEO is not affiliated with, endorsed by or sponsored by Google, Meta, OpenAI, Microsoft, Perplexity or any other platform mentioned on this site. All third-party names and trademarks belong to their owners.

9. No warranties

The site and materials are provided "as is" and "as available", without warranties of any kind, express or implied, including any implied warranties of merchantability, fitness for a particular purpose, accuracy or non-infringement, and any warranty that the site will be uninterrupted, secure or free of errors, viruses or other harmful components, to the fullest extent permitted by law.

10. Limitation of liability

To the fullest extent permitted by law, That's No Moon LLC and its members, managers, employees, contractors and agents will not be liable for any indirect, incidental, special, consequential, exemplary or punitive damages, or for any loss of profits, revenue, business, goodwill, data, rankings, traffic, leads or advertising spend, arising out of or relating to your use of, or reliance on, the site and materials, even if we have been told such damages are possible. Our total liability for any claim arising out of or relating to the site and materials is limited to US$100.

Our liability for paid services is governed by the written agreement for those services. Some jurisdictions do not allow certain limitations of liability, so some of these limitations may not apply to you.

11. Indemnity

You agree to defend, indemnify and hold harmless That's No Moon LLC and its members, managers, employees, contractors and agents from and against any claims, demands, losses, liabilities, damages, fines, penalties, costs and expenses, including reasonable attorneys' fees, arising out of or relating to:

Your use or misuse of the site and materials
Your breach of this disclaimer
Your violation of any law or the rights of any third party
Any information you submit to us, including any phone number, email address or other contact details that do not belong to you or that you are not authorised to provide
Your use of any content, advice or recommendations from the site and materials

12. Intellectual property

All content on this site, including text, graphics, logos, images and design, belongs to That's No Moon LLC unless otherwise noted and may not be reproduced, distributed or used to create other works without our written permission.

13. Privacy and communications

How we collect and use personal information, and how and when we may call, text or email you, is described in our Privacy Policy, which forms part of these terms.

14. Governing law

This disclaimer is governed by the laws of the State of Georgia, USA, without regard to its conflict of law rules. Any dispute arising out of or relating to the site and materials will be brought only in the state or federal courts located in Fulton County, Georgia, and you agree to the jurisdiction of those courts.

15. General

If any part of this disclaimer is found to be unenforceable, the rest remains in effect. Our not enforcing any part of it is not a waiver of our right to do so later. We may update this disclaimer from time to time, and the "Last updated" date at the top shows when it was last changed.

16. Contact us

That's No Moon LLC (NorthStar SEO)
8735 Dunwoody Place #5707
Atlanta, GA 30350, USA
info@northstarseo.co